In marketing, I value creative freedom above all else. However, I realise that in order to get to that point we must first build a strong foundation that is data-driven and acknowledges market realities.

We will experiment and take calculated risks, but it benefits no one to go in blind. Every decision will be backed by data that charts a course for success.

I have a proven track record of launching successful campaigns by putting that philosophy to practice.
Check out some examples in my portfolio.

As for a detailed overview of my experience, take a look at my resume.